Purple Bird
We recently had the pleasure of working with Purple Bird, a brand that celebrates India’s rich history, heritage, and traditions by curating luxurious, thoughtfully crafted gifts. Our mission was to create images that captured the essence of Purple Bird’s offerings in a maximalist setting, conveying a sense of opulence and cultural richness.
Concept Development: Purple Bird’s identity is deeply rooted in India’s cultural and historical tapestry. To reflect this, we designed a shoot that showcased their luxury gifts against a backdrop of maximalist aesthetics, ensuring each image exuded elegance and sophistication.
Preparation: Our preparation involved sourcing intricate props and set pieces that resonated with India’s heritage. We meticulously selected elements that would enhance the luxurious feel of the products while staying true to the brand’s vision of celebrating Indian culture.
Shooting: During the shoot, our team focused on capturing the intricate details and craftsmanship of each product. We employed rich textures, vibrant colors, and ornate props to create a visually opulent environment.
Outcome: The resulting photographs beautifully encapsulated the luxurious and culturally rich ethos of Purple Bird. These images are now prominently featured on Purple Bird’s website and social media platforms, serving as a visual celebration of Indian heritage and luxury. The campaign has been praised for its ability to blend tradition with opulence, effectively conveying the brand’s message.
This project highlighted our expertise in creating visually stunning and culturally resonant images. By combining a maximalist aesthetic with a deep appreciation for India’s heritage, we were able to deliver a series of photographs that truly represent the luxury and thoughtfulness of Purple Bird’s curated gifts.