Rampur Whisky
About Rampur Whiskey
Rampur Whiskey embodies the rich heritage of Indian distilling, offering a luxurious experience crafted with time-honored techniques and world-class precision. Known for its exquisite flavors and smooth finish, Rampur Whiskey is a celebration of tradition, making it a standout choice for connoisseurs and enthusiasts alike. Whether you’re toasting to a special occasion or savoring a quiet evening, Rampur Whiskey elevates every moment with its unmatched sophistication.
Project Brief
For this festive campaign, we aimed to showcase Rampur Whiskey as the epitome of celebration, tradition, and luxury. The goal was to highlight its rich heritage and refined craftsmanship, positioning it as the perfect companion for festivities. The visuals needed to balance tradition and modern elegance, reflecting the warmth, grandeur, and joy of the season.
Our Approach
We focused on capturing the essence of Rampur Whiskey through striking, cinematic visuals. By blending elements of heritage with contemporary aesthetics, the videos showcased the whiskey’s smooth, rich character. Through thoughtful composition, lighting, and movement, we brought out the premium quality of Rampur Whiskey.
Set Design
The set design incorporated opulent, festive elements like antique decanters, crystal glasses, and warm, golden lighting. Traditional Indian motifs were seamlessly integrated with modern decor to create a luxurious yet relatable ambiance. Flickering candles, velvet textures, and metallic accents added depth, while subtle hints of festive indulgence, such as a spread of gourmet treats and curated whiskey pairings, completed the scene.
Art Direction, Set Design and Styling done for Rampur Whisky
In collaboration with Nishchay Chhabra.